In this review, I will cover all it.
If you are familiar with the world of online marketing, you may have heard of ClickFunnels. Is ClickFunnels a professional platform to try? What is Clickfunnels?
ClickFunnels is presently one of the most potent sales funnel tools on the market. This comprehensive sales management platform offers a shopping cart, an autoresponder, an email service, and more.
In this ClickFunnels review, I will examine the essence of ClickFunnels – what are the positives and negatives, features, customer service, etc. I base this comment on my own experience using both the ClickFunnels starter plan and the Etison Suite, which includes the main features of ClickFunnels and many other elements. I will also discuss other critics I have seen, as not all users agree with me on the final verdict.
Whether or not you want to use, Clickfunnels is an essential player with whom any e-commerce and online marketing person should be familiar.
What is ClickFunnels?
ClickFunnels was launched in 2014, but in just three years, Forbes said: “quietly revolutionized the online marketing industry.” Here’s the essence of ClickFunnels: It’s easier for businesses and entrepreneurs to sell things online by using complicated marketing technology called sales funnel (we will talk on that later in the review).
Rusell Brunson, the founder of ClickFunnels, is as famous as his creation, and for a good reason. He made a fortune, not only with ClickFunnels but also with other marketing adventures. He toiled around email marketing for some time and finally started to dominate the sales funnels.
Russell Brunson is the best-selling author of DotCom Secrets and Expert Secrets, two books his fans love and guide people in their marketing methods.
ClickFunnels was created to help Brunson and his team create funnels faster for different projects, with funnel development typically taking several weeks. However, they quickly realized that their creation would be useful to others and had great potential as a product.
What are the sales funnel?
A sales funnel a series of phases that will guide your customer throughout the sale, as you would in real life. When someone buys a product from you in real life, you have the option of upselling the customer to other items and then reselling to them after obtaining their contact information.
Today, the sales funnel is one of the most fundamental and necessary concepts of digital marketing. In no time at all, an unknown company with the correct copywriter can become a multi-million dollar company. A variety of products and services use sales funnels. It is a skill that needs to be refined, but once mastered, it can easily upsell products and services.
When thinking of the shape of a sales funnel, imagine an oil funnel. It is vast at the top to capture many products. In a sales funnel, this summit is generally the starting point of the network to attract a large number of people likely to be interested in the products or services offered by the distributor. This top-level also creates notoriety. This is the first phase of getting someone to click on your offer. It must be attractive and market-oriented. A beautiful and functional, compelling proposition that will encourage your readers to click to find out more. This must include enough details to increase your interest.
A next layer is a group of more interested people. You invited them to click on your offer, and it is now time to provide more details on it. It’s an excellent place to add an upscale of bundle packages.
As they go through the funnel, a captivating story will lead them to the purchase. The number of layers depends solely on the manufacturer. Also, there are different types of funnels. Some examples of sales funnels are open and closed sales funnels. In a free sales funnel, the product/service can be purchased at any time. This funnel style is excellent for membership or cheap deals. And in the closed sales funnels, the supply is insufficient. That means you can only get it once. Private funnels have higher pressure than open ones.
Choose a good time for your funnel. For example, if you offer something to the homeowner, the funnel should probably come out at night when the homeowner is home. And avoid holiday weekends. Nobody is looking for “opportunities” while cooking and having fun with their family. Sometimes a funnel lasts a bit. Especially a series of funnel-type emails, touching this last funnel stage to reach your now very small public on vacation can hurt all your results.
Tell a fascinating story
Some funnels are created by email and serve to guide the person through a story. This style of the funnel must have a good story that requires people to follow and ultimately prepare to buy. No matter how you shape your funnel, the idea is that every layer you are getting your viewers closer to being a buyer. The goal is to make them aware of the concept and want to buy from you.
Software like Clickfunnels makes things easier. Think of it as a seller in a website form. It is running 24/7! Which company would not want that? That’s why you need a sales funnel.
Why use a sales funnel?
If you’re looking for a way to market your products or services online, you’ll quickly realize the value of a sales funnel. A sales funnel helps direct targeted traffic to a series of landing pages to achieve the desired action. The action can be a sale, downloading software, or creating an email marketing list.
Creating a sales funnel can be time-consuming and complicated, which is why you need a platform like ClickFunnels.
Pros and Cons of ClickFunnels
- Easy-to-use drag-and-drop page builder. No coding required
- You have the choice of adding CSS code and further modify the design.
- Superior analysis with split A / B test.
- Full integration with membership sites (including WordPress sites).
- We have integrated email marketing.
- Ready-to-rock checkout page templates.
- Fully prepared funnel patterns.
- Integrates with Stripe application for payments (or you can also use ThriveCart).
- Compare the most converting offers with easy-to-follow statistics.
- Dedicated support staff often creates custom video screenshots for you.
- Easily share funnels with other ClickFunnels users.
- Works with Convertkit, Infusionsoft, ActiveCampaign, Drip, and many other email service providers.
- ClickFunnels Etison Suite is provided with the Actionetics email automation System if you do not want to use a third-party email provider.
- Manage your affiliate program with the ClickFunnels Etison Suite Backpack feature.
Nothing is perfect, ClickFunnels included. Welcome to the dark side of ClickFunnels, where we will discuss the disadvantages.
- ClickFunnels Basic limits the number of funnels, pages, and monthly visitors you can have.
- Higher price: ClickFunnels Basic costs 97 USD / month. If you need more than 20,000 monthly visitors, 20 funnels, or 100 pages, you must upgrade to Etison at $ 297 / month (regular price).
- If ClickFunnels hosting fails, your funnels and pages will also be affected.
- Are you a tech novice? Although ClickFunnels’ drag-and-drop page builder is quite intuitive, learning to use it can always be a challenge for beginners.
- Support may take several hours to respond.
- 24-hour chat support is not supported.
- Difficult to integrate ClickFunnels pages into Squarespace sites (although very easy with WordPress sites).
- The default URLs provided for free with your funnels are strange and fraudulent.
- Some users report occasional but not greater than regular failures in similar SAAS companies.
- Adding a funnel can take some time, sometimes between 8 and 10 seconds. It’s annoying, but a minor inconvenience.
- Does not support digital sales tax and no longer integrates with services such as Taxamo (which means that the ClickFunnels payment system will not be better for EU users who have customers in EU countries, at least if you wish to be 100% compliant).
Clickfunnels Key Features
While there are hundreds of great features in Clickfunnels, let’s take a look at some of the key features and what sets them apart from other sales funnel software currently available on the market.
Funnel Template Blue Prints
ClickFunnels offers 22 types of professional sales funnel templates that can be used successfully by any business entity. The funnels are classified into four categories:
- Sales page funnels
- Membership funnels
- Lead capture funnels
- Event funnels
Each funnel type has its free templates and paid templates that you can choose. Even if you do not have web design skills, you can still have a professional design funnel page ready for use in a matter of hours.
Opt-in pages or landing pages are usually created to return to the site or build an email list. A series of landing pages may be used to develop effective sales funnels.
ClickFunnels is more than a landing page builder. The platform allows you to select predefined funnels for specific types of services or products, such as ebook sales funnels.
You can easily change the funnels as you like, without wasting time building and linking a series of landing pages by yourself, it’s already done for you. You can choose from over 40 Clickfunnels and up to 9 drag and drop funnels.
High Visual Drag and Drop Editor
The ClickFunnels editor lets you give each page of a funnel a look exactly the way you want it. Pages in ClickFunnels are defined using numbered sections of rows and columns. This means that you can easily drag what you want. Super simple to use.
You can specify using the easy-to-use ClickFunnels editor to start a page from scratch or use an existing template. When using a template, you can also select components on this page and move them where they want. This means you save time by simply modifying an existing sales funnel.
Massive selection of page elements.
ClickFunnels provides essential elements to give flexibility to the exact page design you want. Part of the vital elements offered by ClickFunnels includes buttons, input forms, and title and video widgets. This is what will be shown to the user at the beginning of his sales funnel.
ClickFunnels also provides other advanced items such as searches, progress bars, rate cards, and progress bars. They are used to pressure a customer to sign up or enter an email address.
Almost all elements of ClickFunnels can be customized, and users can edit common properties such as background color, fonts, and margins. Some features have specific characteristics, such as the URL of the image for the image element.
This means your site will not look like someone else’s site. There will always be variations.
Share your funnels with your customers and friends
This is one of the good things you can do with Clickfunnels. It is very easy to share the created funnel with someone. Whether you’re creating a website for a friend, family member, or customer, they can click on the link and start using what you’ve created right away. No need to transfer files, upload with FTP, worry about connections, etc. Everything happens on the Clickfunnels platform itself.
The share funnel URL is on the Configuration tab of one of your funnels. When users navigate through the URL, they can easily add the funnel to their accounts if they are already members. If they are not members, they can register. The share URL also serves as an affiliate link. This means that you could receive a recurring bonus commission if a new user were to stay.
Tutorials and clickfunnels onboarding process
ClickFunnels offers many tutorials that will help you get started with their service. Once you register, you are introduced to a seven-day challenge onboarding process. The learning curve is not too difficult. This process involves four different games, each with steps to complete.
Each step is made up of a task and a short video clip in which Russell Brunson explains the process for completing the process. Although the whole process is optional, once you have completed all the steps, you can win a ClickFunnels prize.
ClickFunnels allows you to share your funnels with your prospects and associates quickly. You can easily see the URL to share the funnel in the Settings tab.
Actionetics is automation software that tracks your prospect statistics when visiting your sales funnel. It let you easily understand the needs of your audience, allowing you to customize better and market your products by making use of your sales funnels. This is the key to automating marketing.
The ClickFunnels Backpack tool allows you to create affiliate programs. Affiliate marketing is extremely popular and highly successful, especially in the era of social media presence and influence.
This helps your audience sign up for webinars, which have grown in popularity. The Webinar Funnel is also a valuable source of information and future service potential.
Integrated shopping cart
The integrated shopping cart makes it easy to keep track of shopping patterns on the eCommerce site. Other similar suite tools require extra programs, but ClickFunnels integrates them into their toolsets.
When it comes to landing page configuration, the components of the ClickFunnels page simplify your task. You can easily add information, graphics, videos, rates, social registration, text, buttons, and more.
Funnel Design Templates
With ClickFunnels, you can choose from a wide variety of funnel templates, including Squeeze Page, Subscriptions, Sales, Events, Lead Capture, etc., depending on the requirements of your marketing campaign.
ClickFunnels let you use a combination of Stripe and PayPal. This allows you to take payment for your membership sites at the end of your marketing funnel and also for your products and services. The platform also has features that make it easy to manage your affiliates.
ClickFunnels Pricing Plans
ClickFunnels has two price plans – StartUp and Etison Suite also called ClickFunnels and Full Suite – and even StartUp starts on the more expensive side. StartUp costs $ 97 a month, and Etison reaches $ 297 a month. You are also provided with a free 14-day trial to try the service. At least you do not have to commit to an expensive plan immediately. If you pay yearly and not monthly, you get two free months ($ 997 for ClickFunnels and $ 2,997 for the full package).
However, a little heavy, huh? Well, some would say that, and I understand why – especially if you compare to LeadPages, a similar service (overlapping but certainly not identical) that starts at $ 25 per month. However, it is ideal for keeping in mind that ClickFunnels’ main service is making the funnels more efficient and doing a good job.
I consider it a good investment.
The main differences between a basic account and a premium account are as follows: StartUp gets the main service, the funnel builder, with some limitations regarding the number of pages (100), visits (20,000) and custom domains (3), and only part of the full list of features.
However, both Clickfunnels pricing plans include unlimited members, unlimited contacts, all advanced transmit funnels, split A / B tests, and some other commonalities.
Etison / Full Suite offers a complete list of features, including:
one-time payments (this is a Backpack feature that allows you to characterize a product as a single payment product for your payment gateways); subscription plans (another feature of Backpack, but unlike single payments, this allows your customers to pay for a subscription fee); 3 SMTP integrations (Basic has 1); Unlimited custom funnels, pages, visits, and domains; priority support and template applications; as well as Actionetics and Backpack.
If you are confused with Etison / Full Suite, do not worry, it’s confusing. I think this part of ClickFunnels could get cleaned up. We will see in more detail in the next section of this ClickFunnels review.
To sum up the differences, StartUp essentially loads the main ClickFunnels feature, called ClickFunnels (you guessed it!). Easy! Full Suite, on the other hand, brings together the main tool ClickFunnels with two other services – Actionetics and Backpack – and also offers all the features of ClickFunnels.
Clickfunnels Special Offer
There are different ways to get a clickfunnels discount
Who is ClickFunnels for?
Who benefits from ClickFunnels? Overall, small businesses and startups (speaking from experience here) will benefit the most. Of course, there are variations in the types of funnels that attract some companies more than others.
Consultants, speakers, coaches, professional service providers, people working exclusively in e-commerce or network marketing, and even those offering B2B services, would probably be better suited to ClickFunnels. ClickFunnels generally gets along with those who offer more creative products or independent projects. Prefabricated funnels are highly suited to these industries: for example, if you are a florist, you may find that the ready-made daily shopping funnel is a good way to market. If you try to center everything around yourself and your brand, you will also benefit from excellent support. The same goes for people who sell content such as courses or books.
Of course, you can always start with an empty funnel, and I do not think you need to decide if ClickFunnels is right for you or not just for standard funnel types. If you are a small business, accept the price and have to improve the traffic for you. I doubt you’re losing your money or time on ClickFunnels. I would surely recommend it to any individual who wants to keep a better landing page.
Clickfunnels Frequently Asked Questions
We have arranged a list of frequently asked questions about Clickfunnels software.
Is Clickfunnels a pyramid scheme?
The first question would be whether ClickFunnels is safe, and we can say that, without a doubt, all users, reviews, popularity, and support are safe. Otherwise, after five years of existence, you will find radically different results.
However, in this case, the next logical step would be to ask if Clickfunnels is a pyramid scheme? Well, first, let’s define what a pyramid scheme is to clarify how Clickfunnels fits into all of this. Generally, with a pyramid or MLM system, the company’s money comes from recruiting new members, and the profits come mainly from new members who sign up. This is very illegal in almost every region of the world and results from the idea that you will make more money for every person involved in the scheme.
Another question you might ask yourself is whether Clickfunnels is a Ponzi scheme. The only way to make money would be to involve new members and contribute money.
I can tell you that none of them look like what Clickfunnels is and offers. The only reason these questions arise is due to their very popular affiliate program, in which they share an amount of the sale with the person who bought them. The difference with a pyramid scheme is that the money comes from users outside the platform, NOT affiliates. It’s also about removing the Level 2 commission from your affiliate program to get you away from the MLM call.
Why is Clickfunnels so expensive?
We ask, for our analysis, why is the price of Clickfunnels so high? As mentioned earlier, Clickfunnels is a large company with more than 100 employees and much of its outsourced work as it is an entirely online business. When you pay, your money is not just used to pay those employees in areas such as support, research and development, and design, but also for the material costs of hosting your site and Payment of measures such as SSL security.
All of these things add up, so the product can stay reasonably cheap with its fixed overhead as its users/subscriptions grow.
It’s easy to feel frustrated by the work to be done and the cost of everything, especially when you start your site. Depending on your needs and what you offer, it will determine if Clickfunnels or a default site is right for you.
So now it all comes down to costs. While an escaped traditional website indicates that WordPress can claim that its CMS (Content Management System) is “free,” you still have to pay for your domain name, hosting your server, your certificate SSL, DDOS protection and quality themes and other additional resources you may want to buy. So, in the first year, you only need to pay between $ 250 and $ 700.
Although yes, it costs less than the Clickfunnels Basic Pack ($ 97 per month), it lacks many extras. That’s why the claim that Clickfunnels is “so expensive” comes from a place of false leads.
Why is Clickfunnels so popular?
There are two main reasons why Clickfunnels has taken over the funnel market online.
Reason # 1: Stormy
Without a doubt, the largest number of balls hit outside the park was made by Clickfunnels. It offers its users a range of options and flexibility so vast that it only has a market share for its popularity. That’s the reason we hit the mark, and you can now sell yourself by just being there. Its price is very competitive; it started early to establish a good foundation and filled a gap in the online marketing industry.
Reason 2: Affiliate Marketing
The risk-reward comes into play here because Clickfunnels’ business model must determine whether it is cheaper to pay for marketing or allow others to sell you and pay a percentage of sales as an affiliate commission. And that’s where they’ve become so popular, where many online affiliate programs pay between 1% and 5% of sales to a marketer, Clickfunnels offers a 40% commission! This has created a highly competitive market for marketers who sell the product and create the most reliable, best, and up-to-date analytics to catch the attention of potential customers.
Is Clickfunnels a CRM?
What is CRM? CRM is a customer relationship management system. Typically, all of a customer’s information is logged in a CRM, how much each customer spends on their business, KPIs, and so on.
Dealing with each customer as an individual is best for a CRM (customer relationship management) system. Clickfunnels primarily focuses on initial sales via email.
In this case, although it seems to be a Clickfunnels CRM, it will not replace your entire enterprise system. Clickfunnels has integrations to merge into your CRM of choice.
No matter who you choose as a sales funnel builder, most of the time, you will incorporate a third-party platform for that. This should not be a buying decision when selecting the best-selling funnel software.
Can I use my email autoresponder?
You may already have a mailing list, automation, etc. and do not want to use Actionetics. You can use your email autoresponder with Clickfunnels. The answer is yes. Clickfunnels supports many third-party integrations with most major autoresponder software.
I hope this review meets what you are searching for. If you were wondering, is Clickfunnels worth the price? The answer is yes. ClickFunnels is a reliable software that allows you to create landing pages, sales pages within sales funnels, where users must navigate to perform the desired action, such as buying products. It is a tool that any company should consider investing in.
We hope you enjoyed our article on Clickfunnels and hope we have explained what Clickfunnels is? Do you have any questions about the tool or our opinion, please leave a comment below. We are happy to give answers to all your questions about the software!